The hobbit

This is a poster advertising the new hobbit film. Although there is limited text, it is still an effective way of advertising as it doesn't give away anything about the film, so people are more intrigued as to what happens. The only thing that is shown about the film is the main characters and the name of the film itself. The text used for the title is also effective as it is bold and bright against the dark background, therefore eye catching for the audience. I believe that it is amide at people of all ages as it doesn't have any technical language however it doesn't use any bright colours and this could be because it is not amide for younger children as the story wont appeal to them anyway.